"The film industry pumps $NZ285 million ($220 million) into Wellington each year."
Which has me wondering what Australia's film industry manages to turn over.
I'm partially wondering because I know that Peter Jackson's company is one of the one's that has helped create this number. And a fair chunk of that company's output has been genre based.
I just can't help but wonder about the claims that Australians aren't interested in Aussie produced SF&F film/tv hold up against this. So we won't accept Aussie genre product, but NZ is okay?
No point behind this, just thinking out loud.
Oh, for the record, I think the Wellywood sign is a bad idea. If there's a need to explain the humour to the locals, it's a problem. Plus if the industry slides down the track, it becomes a painful and embarrassing sight.
That said, I think a sign that just says Wellington would be great!